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Search Results
Broadcast Spot Pricing Continues to Creep Up
The price of a 30-second advertisement on network prime time increased at a 3 percent rate in 2011, as strong demand helped push the average unit cost to just under $110,000 a pop. Per analysis by the New York-based independent agency TargetCast tcm, rates were highest in the second quarter of 2011, when the average :30 cost $127,291, marking a 2 percent increase versus the year-ago period. As ...
Machinima and Lionsgate Renew and Expand Original Web Series “Bite Me”
Santa Monica, CA, and Los Angeles, CA – February 3, 2012 – Machinima, the number one video entertainment brand for gamers around the world, and Lionsgate, a leading diversified global entertainment company, have partnered to renew Machinima’s original zombie apocalypse comedy series “Bite Me.” It was announced today by Allen DeBevoise, Chairman and CEO of Machinima, and Lionsgate’s Curt Marvis ...
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